SuperBook Sports Privacy Policy

Last Updated: January 24, 2024

SuperBook® has a strong commitment to providing excellent service to all of our customers and visitors of our website, including respecting your concerns about privacy. We understand that you may have questions about how we collect and use the information that you provide to us. We have prepared this statement to inform you of the privacy principles that govern our use of the information we obtain from our customers.

This Statement contains numerous general and technical details about the steps we take to respect your privacy concerns. We have organized the Statement by major processes and areas so that you can review the information of most interest to you. At SUPERBOOK, meeting your needs and expectations form the foundation of everything we do–including protecting your privacy.

If, after reviewing this Statement, you have any questions or privacy concerns please send a letter to:

500 Amigo Court, Suite 100
Las Vegas, NV 89119

This Statement was last updated January 24, 2024, to describe how the privacy statement applies to all of the information we obtain from you and to update the privacy statement with respect to SUPERBOOK and its Authorized Licensees, franchisees, affiliates and certain other commercial partners, as set forth below. This Privacy Policy applies only to SUPERBOOK, it does not apply to the practices of companies we do not own or control, or to people that we do not employ. Though our website may contain links to other websites we are not responsible for, nor does our privacy policy apply to, those websites operated by third parties.


This website does not collect personally identifiable information when you browse this website and request pages from our servers unless you provide it to us. This means that we will not know your name, your email address, or any other personally identifiable information just because you browse the website unless you:

  • Access the website from a link in an email that we sent;
  • Have input your personally identifiable information via your owner account management login;
  • Are a SUPERBOOK Rewards member or have created a profile and you either log-in to your account or choose to be remembered via your cookie, including on your web-enabled mobile device; or
  • Have input your personally identifiable information via a section of our website in which you are requesting to be contacted by SUPERBOOK.

In these cases, we will know who you are based on the information you supplied to us. When you request a page from our website, our servers log the information provided in the HTTP request header including the IP number, the time of the request, the URL of your request and other information that is provided in the HTTP header. We collect the HTTP request header information in order to make our website function correctly and provide you the functionality that you see on this website. We also use this information to personalize content presented to you, better understand how visitors use our website and how we can better tune it, its contents, and functionality to meet your needs.

Information We Collect and How it is Used

When we need to collect personally identifiable information from you to provide you with a particular service, we will ask you to voluntarily supply us with the information we need. We will use your contact information to:

  • Send you non-marketing information;
  • Notify you about special offers and promotions as described in this privacy statement; as well as
  • Send you periodic satisfaction or market research surveys.

You can opt-out of marketing communications at any time. On occasion, we use third parties to provide us with additional contact information about you given the information you provided to us directly. For example, if we know your name and postal address, we may use a third party to provide us with your email address. We would then use this information for market analysis and marketing purposes.

Your California Privacy Policy

As a California resident, you have the legal right to request from businesses with whom you have an established business relationship, (1) a list of the categories of personal information, such as your name, address, email address, and the type of services provided to the customer, that a business has disclosed to third parties (including affiliates that are separate legal entities) during the immediately preceding calendar year for the third parties’ direct marketing purposes, and (2) the names and addresses of all such third parties.

To request the above information, please mail your written request to the following address, with a reference to California Disclosure Information:

SUPERBOOK Privacy Policy
500 Amigo Court, Suite 100
Las Vegas, NV 89119

Children’s Privacy & Adults under 21

This website is not intended for children and we do not knowingly solicit or collect personally identifiable information from children.

Accessing our Website from a Mobile Device

You can access our website from a web-enabled mobile device.

Our Commitment to Information Technology Security

We treat the information you provide to us as confidential information; it is, accordingly, subject to our company’s security procedures and policies regarding the protection and use of confidential information.

After information reaches us, it is stored on a secure server that resides behind firewalls designed to block unauthorized access from outside of SUPERBOOK. Because laws applicable to personal information vary by country, our properties or other business operations may put in place additional measures that vary depending on the applicable legal requirements. Information collected on the website covered by this privacy statement is generally processed and stored in the United States.

We typically maintain records for a minimum of five (5) years. In conforming with the EU General Data Protection Regulation (GDPR), you have the option to receive a copy of the information we maintain. Please send a request to SUPERBOOK Privacy Policy, 500 Amigo Court, Suite 100. Las Vegas, NV 89119. Our services are based in the United States and you may not utilize the SUPERBOOK App outside the state of Nevada. If you are using any other services from the European Union or other regions with laws governing data collection and use that may differ from U.S. law, then please note that you are transferring your personal data to the United States and by providing your personal data you consent to that transfer.

If we learn of a security systems breach we may attempt to notify you electronically so that you can take appropriate protective steps and/or post a notice on our website if a security breach occurs. Depending on where you live, you may have a legal right to receive notice of a security breach in writing.

Event of Merger, Sale or Bankruptcy

In the event that we are acquired by or merge with a third party entity, we reserve the right, in any of these circumstances, to transfer or assign the information we have collected from our users as part of such merger, acquisition, sale, or other change of control so that our services can continue operations. In the unlikely event of bankruptcy, insolvency, reorganization, receivership, or assignment for the benefit of creditors, or the application of laws or equitable principles affecting creditors’ rights generally, we may not be able to control how your personal information is treated, transferred, or used.

Disclosure of Information to Third Parties

SUPERBOOK may use the services of third-party processors, such as market researchers, fulfillment houses, email service providers and mail houses that process mail for SUPERBOOK, as well as such entities and marketing companies that provide these services for SUPERBOOK, and SUPERBOOK Authorized Licensees. These parties are contractually prohibited from using personally identifiable information for any purpose other than for the purpose SUPERBOOK specifies. We may provide non-personally identifiable information to certain service providers for their use on an aggregated basis for the purpose of performing their contractual obligations to us.

SUPERBOOK does not permit the sale or transfer of personally identifiable information without your approval.

Your Choices/Opt-out

We offer you choices when we ask for personal information, whenever reasonably possible. We provide you the opportunity to ‘opt-out’ of having your personally identifiable information used for certain purposes not essential to SUPERBOOK providing services to you, when we ask for this information. You may decline to provide personal information to us and/or refuse cookies in your browser, although some of our features or services may not function properly as a result. If you no longer wish to receive promotional communications, you may opt-out of receiving them by following the instructions included in each communication or by emailing or calling us per the information contained on our contact page.

By providing information to SUPERBOOK you are consenting to the collection, use and disclosure of such personal information in the manner described in this Statement. We provide you the opportunity to withdraw your consent at any time by following the procedure described in this Choice/Opt-Out provision.

Such consent may be withdrawn in writing and sent to our customer service department at the following physical address:

SUPERBOOK Privacy Policy
500 Amigo Court, Suite 100
Las Vegas, NV 89119


Our Website uses “cookie” technology. “Cookies” are encrypted strings of text that a website stores on a user’s computer. Cookies allow us to customize our website and offerings to your needs and provide you with a better online experience. In addition, Cookies are used to measure usage of various pages on our website to help us make our information more pertinent to your needs and easy for you to access.

The types of Cookies that we use are referred to as “session” Cookies and “persistent” Cookies. Session Cookies are temporary and are automatically deleted once you close your internet browser. Persistent Cookies remain on your computer hard drive until you delete them or are otherwise removed upon expiration. We do not use Cookies to ascertain any personally identifiable information about you apart from what you voluntarily provide us in your dealings with us. Cookies do not corrupt or damage your computer, programs, or computer files.

Emails about Special Offers and Promotions and Opt-Out

It is our intention that you should only receive email communications that will be useful to you and that you want to receive. When you communicate with SUPERBOOK via email and provide your email address, we may periodically contact you via email and provide information about SUPERBOOK special offers and promotions that may be of interest to you (unless you opt out).

We typically use third party email service providers to send emails. These service providers are contractually prohibited from using your email address for any purpose other than to send SUPERBOOK related email.

Each time you receive an email, you will be provided the choice to opt-out of future emails by following the instructions provided in the email. Please allow 10 business days for us to process your opt-out.


This Privacy Policy describes our current practices and may be revised from time to time without further notice to you. Our policy indicates when it was last updated. Thus, please visit our website and review this Privacy Policy periodically to learn of any changes. Your continued use of our services after the posting of any changes constitutes your binding acceptance of such changes.

Other Websites

SUPERBOOK is only responsible for the privacy statement and content of this website and the information we collect. We are not responsible for the data collection and use practices and privacy policy or the use of cookies on the website that you have accessed this website from and to the non-SUPERBOOK websites that you may access from this website.


This is a United States website and is subject to laws of the United States and the State of Nevada. SUPERBOOK will disclose personally identifiable information without your permission when required by law, or in good faith belief that such action is necessary to investigate or protect against harmful activities to SUPERBOOK guests, visitors, associates, or property (including this site), or to others. As mentioned previously, laws related to personally identifiable information vary by country.